About the Agency
In the last decade, the world has become a lot noisier. Gone are the days of mass-marketing, media blasts, and generic awareness campaigns. Today, we believe the only true winners are the brands that focus on building strong, meaningful relationships with their targets. So, who are we and what do we do?
We are an agency for the modern age, seamlessly blending the world of public relations with contemporary digital strategies and creative initiatives. Our aim is to create impactful brand experiences and build meaningful relationships between our partners and their targets through marketing and communications strategies built for the now. We are thinkers, innovators, and next-gen. Interested? Keep reading.
We are experts in social media, continuously bringing impactful solutions and ideas to the digital table. When working with the news media, we collaborate closely with the right reporters and outlets to develop strong and effective narratives that leave a lasting impression with the right people. Moreover, as a Millennial-run company, we are experts on what makes our generation tick. (Come on, we aren’t that complicated!) On top of this, we work to create and provide memorable events, powerful content marketing campaigns, guerilla initiatives, originative branding efforts, and impactful influencer partnerships. Our style is unique and our specialty is relationships, but at our core, we build brands- whether it be from the bottom up, or from the top onward.
About The CEO
Jake Yablonski’s talent stems from his astute ability to communicate, connect, and create. Fortunately, he finds passion through these same avenues. A people-person since childhood, his nickname in elementary school was “The Mayor” due to his friendly personality and connections across the school. His love of communication stuck and ultimately led to the birth and success of Platinum Brands.
A life-long entrepreneur, Jake has worked with brands ranging from long-established institutions to newly emerging startups. His credible insight into contemporary marketing strategies and understanding of trends among emerging consumer markets provide for a fresh take on an industry ripe for disruption. Apart from running Platinum Brands, he is involved in other business efforts both inside and outside the marketing industry.
Jake is a self-taught polyglot, autodidact, and passionate lover of good food. In his spare-time he can be found traveling, dining out with good friends, or binge-watching Netflix.